Bon Bon Bon Company What Are Your Communication Objectives For Your Imc Plan? Who Is Your Target

Question

Bon Bon Bon company

What are your communication objectives for your IMC Plan?

Who is your target

audience?

Select at least five of the following forms of marketing communication you will utilize in your IMC Plan to achieve your objectives: Advertising, Public Relations, Guerilla Marketing,

How would you evaluate the effectiveness of your campaign?

Business